THE CHALLENGE
Your experience gives people a reason to visit,
your marketing should give them a reason to choose you.
When content is mostly announcements, isolated photos, or last-minute promotions, potential guests may never understand what makes the experience worth booking.
We build the strategy and visual assets around the moments, stories, and offers that move someone from that looks interesting to I want to go.
THE CHALLENGE
Your experience gives people a reason to visit.
Your marketing should give them a reason to choose you.
When content is mostly announcements, isolated photos, or last-minute promotions, potential guests may never understand what makes the experience worth booking.
We build the strategy and visual assets around the moments, stories, and offers that move someone from "that looks interesting" to "I want to go!"
OUR PROCESS
A clear path from attention to bookings.
1. STRATEGY
We clarify your audience, offer, season, and goals so your content has clear direction.
2. STORY
We identify what your audience needs to feel, understand, and trust before they book.
3. VISUAL ASSETS
We create photo, video, and graphic content pieces with the purpose of capturing the feeling behind your experience.
4. CAMPAIGN ROLLOUT
You receive a simple plan for how and when to use your content across all your channels
5. REVIEW
We review what's working, what's driving results, and what to focus on next.
OUR PROCESS
A clear path from attention to bookings.
1. STRATEGY
2. STORY
3. VISUAL ASSETS
4. CAMPAIGN ROLLOUT
5. REVIEW
We clarify your audience, offer, season, and goals so your content has a clear direction.
We identify what your audience needs to feel, understand, and trust before they book.
We create photo, video, and graphic content pieces with the purpose of capturing the feeling behind your experience.
You receive a simple plan across all your channels for how and when to use your new content.
We review the campaign, available performance signals, what you've learned, and what to prioritize next.
SERVICES
Working Together
ABOUT
A marketing strategist who knows her way around a camera.
Laura Bakke brings together marketing strategy, professional photography, and video to help businesses tell stories that connect with the people they want to reach.
Before building Laura Bakke Media, she served as Marketing Director at Cour Experience, where her work included organic marketing strategy, social content, community engagement, and webinar and podcast initiatives. That experience shaped a belief at the heart of our work: meaningful marketing starts with understanding your audience, what matters to them, and why they should choose you.
Today, we bring that thinking to businesses built around memorable experiences, combining strategic direction with the photography and video that help bring their stories to life.
We can work independently or alongside your existing marketing team, bringing the expertise, and creative support that helps your next campaign come together.
Explore our work →
Photography & Videography
Marketing Strategy
Content Planning
Campaign Direction
Ongoing Support
Photography & Videography
Marketing Strategy
Content Planning
Campaign Direction
Ongoing Support
ABOUT
A marketing strategist who knows her way around a camera.
Laura Bakke brings together marketing strategy, professional photography, and video to help businesses tell stories that connect with the people they want to reach.
Before building Laura Bakke Media, she served as Marketing Director at Cour Experience, where her work included organic marketing strategy, social content, community engagement, and webinar and podcast initiatives. That experience shaped a belief at the heart of our work: meaningful marketing starts with understanding your audience, what matters to them, and why they should choose you.
Today, we bring that thinking to businesses built around memorable experiences, combining strategic direction with the photography and video that help bring their stories to life.
We can work independently or alongside your existing marketing team, bringing the expertise, and creative support that helps your next campaign come together.
Explore our work →