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Laura Bakke Media

Before You Begin


This questionnaire takes approximately 15–20 minutes to complete. Your answers will help me understand your business, your customers, and what you’d like your marketing to accomplish so I can begin building a strategy around your unique needs.


There are no “perfect” answers, but please take a little time to answer each question thoughtfully and as completely as you can.

The more context you share with me here, the better prepared I’ll be to make our work together meaningful, strategic, and specific to your business.

Tell Me About Your Business

This questionnaire helps me understand your business, your customers, and what you’d most like your marketing to accomplish. Don’t worry about having perfect answers. Share what you know, and we’ll work through the rest together.

  1. Your Business
  1. What You Offer
Is there one particular offering you would most like to promote right now?
Yes
No
I'm not sure yet
  1. Your Customers
4. What You Want Your Marketing to Accomplish
What would you ideally like someone to do after seeing your marketing? Select any that apply:
  1. What You're Doing Now
How do most customers currently discover your business? Select any that apply:
What marketing channels are you currently using? Select any that apply:
Who currently handles your marketing?
Have you worked with a photographer, content creator, marketer, or agency before?
Yes
No
  1. Your Current Brand & Content
Do you already have any of the following? Select any that apply:
  1. Upcoming Priorities
Do you have an upcoming event, season, launch, booking period, promotion, deadline, or other priority we should plan around?
Yes
No
Not sure
  1. Creating Your Content
What parts of your business could potentially be photographed or filmed? Select any that apply:
Would you be able to coordinate staff, participants, customers, models, products, animals, or activities if they are needed for the project?
Yes
Probably
It depends
No
Not sure
  1. Planning & Approval
Who needs to approve the final strategy, messaging, or content?
Just me
Me and one other person
Several people
A board or leadership team
Other
How do you prefer to communicate during the project?
Email
Phone
Text
Scheduled video calls
Other
  1. Anything else?
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